Why these styles sell the most
A best-seller isn't necessarily the most eye-catching style in the collection. It is almost always the most wearable, and three criteria come up time and again.
Genuine versatility. The best-selling pairs are the ones that work across several situations: a shoe that goes to the office, to a dinner and to a family lunch will be bought far more often than a style reserved for a single occasion.
Comfort proven through wear. Our best-sellers are also the styles that generate the fewest returns and the most repeat purchases. They are the shapes whose fit works for the widest range of foot types.
A safe shade. Black, nude, brown and metallics dominate by far, simply because they go with most of a wardrobe.
What a best-seller tells you about fit
This is useful and rarely exploited information: a style that sells well and is rarely returned is one whose shape suits a lot of feet.
If you have ever struggled to find shoes that fit (wide feet, a high instep, between two sizes), starting with a best-seller is statistically the best place to begin. Check the fit advice given on each product page, runs small, true to size or runs large, as well as our size guide.
How to choose among the best-sellers
The selection covers every category, which can feel overwhelming. The simplest approach is to start from what is genuinely missing from your wardrobe.
If you don't have a reliable dressy pair, look at our pumps and heeled sandals. If you spend your days on your feet, turn to ballet flats, loafers or flat ankle boots. If you are looking for a piece for an event, see our occasion selection.
When it comes to leather goods, the best-selling formats are, unsurprisingly, the most versatile: crossbody bags and clutches with a removable chain.
Frequently asked questions
What are the Cosmoparis best-sellers?
Our selection covers every category: pumps, heeled and flat sandals, ballet flats, loafers, ankle boots and leather goods. The dominant shades are black, nude, brown and metallics, as they are the most versatile.
Why choose a best-selling style?
Because a style that sells well and is rarely returned is one whose shape suits a large number of foot types. It is the safest place to start if you usually struggle to find shoes that fit.
What is the difference between the best-sellers and the iconic styles?
The best-sellers are the best-selling styles of the current season, across every category. Our iconic styles are the shapes we reissue from one season to the next because they stand the test of time.
